Privacy Policy — GoodPath Marketing LLC

1. Introduction

GoodPath Marketing LLC (“GoodPath Marketing,” “we,” “our,” “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, store, and protect your information when you visit our website, contact us, or use our digital marketing, print marketing, or direct mail services.

2. Information We Collect

We collect information in three ways:

• Information you provide: Name, email, phone number, business details, project information, uploaded files, and messages.
• Automatically collected data: IP address, browser type, device information, pages visited, and analytics data.
• Third‑party data: Information from advertising platforms, analytics tools, postal carriers, or payment processors.

3. How We Use Your Information

• To provide and improve our services
• To respond to inquiries and support requests
• To deliver digital marketing, print, and direct mail projects
• To send service updates or marketing communications (with opt‑out options)
• To analyze website performance and user behavior
• To comply with legal obligations

4. Cookies & Tracking Technologies

We use cookies, pixels, and analytics tools to improve user experience, measure performance, and support advertising. You may disable cookies through your browser settings, but some features may not function properly.

5. Data Sharing

We do not sell your personal information. We may share data with:

• Service providers (hosting, analytics, email delivery, print vendors)
• Advertising platforms
• Postal carriers (for direct mail projects)
• Legal authorities when required

All third parties are required to protect your information and use it only for authorized purposes.

6. Data Security

We use industry‑standard administrative, technical, and physical safeguards to protect your information. However, no online system is completely secure, and we cannot guarantee absolute protection.

7. Your Rights

Depending on your location, you may have the right to:

• Access the information we hold about you
• Request corrections or updates
• Request deletion of your data
• Opt out of marketing communications
• Request a copy of your data

To exercise these rights, contact us using the information below.

8. Data Retention

We retain personal information only as long as necessary to provide services, comply with legal obligations, resolve disputes, or support business operations.

9. Children’s Privacy

Our services are not intended for children under 13. We do not knowingly collect information from children.

10. Third‑Party Links

Our website may contain links to third‑party sites. We are not responsible for their content or privacy practices.

11. International Users

If you access our services from outside the United States, you consent to the transfer and processing of your data in the U.S. We follow GDPR‑friendly principles but are not a certified GDPR processor.

12. Changes to This Policy

We may update this Privacy Policy at any time. The “Last Updated” date will reflect the latest revision. Continued use of our services after changes are posted constitutes acceptance of the updated policy.

13. SMS & Messaging Policy

GoodPath Marketing LLC values your trust when you opt in to receive text messages from us. We are committed to protecting your mobile information and ensuring transparency in how it is used.

Opt‑in data protection: We will not share your opt‑in to an SMS campaign with any third party for purposes unrelated to providing you with the services of that campaign. All categories of information described in this policy exclude text messaging originator opt‑in data and consent; this information will not be shared with any third parties.

No marketing sharing: We will not share your mobile information with third parties or affiliates for marketing or promotional purposes.

Service delivery exceptions: We may share your Personal Data, including your SMS opt‑in or consent status, with third parties that help us provide our messaging services. This includes, but is not limited to, platform providers, phone companies, and other vendors who assist us in the delivery of text messages.

By opting in, you consent to receive text messages related to the services you requested. You may opt out at any time by following the instructions provided in our messages (e.g., replying STOP).

14. Contact Information

GoodPath Marketing LLC
110 W. Vine St, Suite 300
Lexington, KY 40507

Email: support@goodpathmarketing.com
Phone: 859‑374‑9033