High‑Impact
Print Marketing for Businesses That Want
Results
Our print marketing is built on strategic planning, premium production standards, and precision targeting that ensures every piece reaches the right audience at the right moment. From concept to execution, we focus on clarity, quality, and high‑impact design that strengthens your business and drives measurable results.
We specialize in high‑impact local print marketing and a full range of custom print materials. Our strategy and approach ensures precise audience targeting and measurable results.
These solutions give your business consistent visibility across the places your customers already look everyday, with professionally crafted print materials that reinforce your brand and business everywhere it appears.
Our direct mail service delivers professionally produced, targeted mail pieces built for clarity and impact. We ensure accurate preparation, consistent quality, and reliable entry into USPS. Each campaign is aligned with your audience and brand goals for maximum effectiveness. It’s a precise, high‑visibility way to reach customers directly and drive measurable response.
Direct Mail
We place your business directly in front of your prospects in high value areas they go to daily. Each option is designed to boost visibility in key community spaces. We keep the presentation clear, consistent, and aligned with your brand. Together, these placements strengthen your presence across the local market.
Local Advertising
Direct Mail That Converts
Marketing That Sticks
Be the obvious and easiest choice.
5000
Postcards Direct To Your Prospects
Target your ideal prospects and show up where it counts the most, in their homes and on their countertops and fridge. Be memorable and grow community recognition.
80-90%
Direct Mail Gets Opened
Direct mail gets opened, while email open rates have declined to 17.9%. (Amra & ElmaCornerstone Blog)
The Stats That Matter
70%
Higher brand recall than digital
17+
Days Direct Mail sits in the home on average
112%
Direct mail delivers the highest ROI of any medium at 112%, beating SMS, email, paid search, and social ads (Amra & Elma)
Custom Pricing for Every Need
Transparent pricing tailored to your project — no subscriptions, no surprises.
Pricing scales with quantity
| Qty | 4×6 Standard | 6×9 Oversized ★ | 6×11 Premium |
|---|---|---|---|
| 500 | $0.29 | $0.49 | $0.65 |
| 1,000 | $0.25 | $0.45 | $0.59 |
| 2,500 | $0.22 | $0.42 | $0.55 |
| 5,000 | $0.20 | $0.39 | $0.52 |
Envelope & insert included
| Qty | Type | Per Piece | Total |
|---|---|---|---|
| 1,000 | 1‑page letter | $0.45 | $450 |
| 1,000 | 2‑page letter | $0.55 | $550 |
| 2,500 | Personalized | $0.75 | $1,875 |
Folding & addressing included
| Qty | Per Piece | Total |
|---|---|---|
| 500 | $0.55 | $275 |
| 1,000 | $0.49 | $490 |
| 2,500 | $0.45 | $1,125 |
| 5,000 | $0.42 | $2,100 |
& strategy services
- Postcard Design $150
- Letter Design $125
- Brochure Design $175
- Strategy Session $95
- Copywriting $75–$150
cleaning & deduping
- Consumer List Rental $0.10–$0.18/rec
- Business List Rental $0.15–$0.25/rec
- List Cleaning & Deduping $25 flat
- Targeting Consultation Included
A/B testing & reporting
- QR Code Tracking $25
- Landing Page $95
- A/B Testing $45
- Performance Report $35
How Our Print Campaigns Compare
See how Good Path Marketing stacks up against the alternatives
| Feature | ★ Best Choice GoodPath Marketing | Typical Local Printer | Big National Mail House |
|---|---|---|---|
| +
Pricing Transparency
|
✓
Clear, published pricing + postage separate
|
–
Vague, "call for quote"
|
~
"Starting at" pricing, lots of fine print
|
| Why it matters | You always know what you're paying before you commit. | Expect a phone-tag loop before getting a number. | The advertised price rarely reflects your actual invoice. |
| +
Design Included
|
✓
Professional design + revisions
|
~
Often extra or basic templates
|
–
Extra fee, limited customization
|
| Why it matters | Full creative service — no extra charge for revisions. | Basic templates may be free, but real design costs more. | Custom design is a paid add-on at most national houses. |
| +
Strategy & Targeting
|
✓
Targeting help, list guidance, campaign planning
|
–
Usually none
|
~
Basic targeting, upsell for "consulting"
|
| Why it matters | We help you reach the right households, not just any households. | Local printers print — strategy is not their service. | You get a dashboard, but real guidance costs extra. |
| +
Mailing List Services
|
✓
Consumer + business lists, cleaning, deduping
|
–
Often not offered
|
~
Offered, but expensive
|
| Why it matters | Fresh, verified lists sourced and scrubbed — ready to mail. | You'll need to source and manage your own list. | Lists are available but priced as a premium add-on. |
| +
Postage Handling
|
✓
Postage billed separately at actual USPS rates
|
~
Often leaves postage to client
|
–
Bundled, hard to see true cost
|
| Why it matters | You pay exactly what USPS charges — no markup hidden inside. | You may need to coordinate postage on your own. | Postage is bundled in a way that obscures the real breakdown. |
| +
Reporting & Tracking
|
✓
Optional QR, landing page, performance report
|
–
Rare
|
~
Available, but tied to higher‑tier plans
|
| Why it matters | Measure real-world response with QR codes and custom landing pages. | Local printers generally don't offer response tracking. | Tracking is an upsell locked behind a more expensive plan. |
| +
Minimum Quantities
|
✓
Startup‑friendly minimums (500–1,000)
|
~
Often higher for decent pricing
|
–
Very high minimums for best rates
|
| Why it matters | Small runs welcome — no need to over-order to get a fair price. | Local printers may match minimums, but unit pricing suffers. | National houses optimize for volume; small runs are priced poorly. |
| +
Flexibility for Small Biz
|
✓
Built for small/local businesses
|
~
Primarily print‑only jobs
|
–
Optimized for large, recurring mailers
|
| Why it matters | Everything about our process is designed around the small business owner. | Local printers handle one-off print jobs, but not full campaigns. | National platforms shine at scale — small businesses are an afterthought. |
| +
Relationship & Support
|
✓
Direct contact, hands‑on guidance
|
~
Transactional
|
–
Ticket‑based, less personal
|
| Why it matters | A real person who knows your business, always available. | You place an order; they complete it. That's the relationship. | Support means a ticket queue and a knowledge base article. |
| +
Overall Value
|
✓
High value, clear costs, tailored campaigns
|
~
Low value beyond print
|
–
High scale, but less personal + complex
|
| Why it matters | End-to-end campaign support with no surprises on the invoice. | Great if all you need is ink on paper. | Powerful for enterprise volume, but overkill and impersonal for local. |
Get Started On Your Campaign
Frequently Asked Questions
Find clear answers about our services, processes, and how Good Path Marketing supports your business growth with tailored marketing solutions.
What services does Good Path Marketing offer?
We provide strategic branding, modern website design, SEO, social media management, and high-quality print marketing to help your business stand out and grow.How does your marketing process work?
Our process starts with understanding your goals, followed by strategy development, creative execution, and ongoing performance tracking to ensure measurable results.Can you help with both digital and print marketing?
Yes, we integrate digital strategies with high-quality print materials to create cohesive campaigns that reach your audience across multiple channels.How do you measure the success of campaigns?
We use analytics tools and key performance indicators tailored to your objectives, providing transparent reports that show growth and engagement.What makes Good Path Marketing different?
Our focus on clean design, clear messaging, and measurable outcomes ensures your marketing investment drives real business growth.
Need More Help?
Contact our team for personalized answers or to discuss how we can support your marketing goals.
